Written by Anna


I love to chat to other mums because we have instant connection and understanding of where each another are at. These are the people I turn to for advice. Two mums who you will totally adore are Amanda and Kim, the spunky mums behind Purely 4 Kids – www.purely4kids.com.au.

Between them, Amanda and Kim have six children, ranging in age from 2 to 12 years old, so they really know what they are talking about when it comes to fashion for babies, teens and in between. Using their mummy knowledge they have stocked their boutique with great variety and most importantly quality items to help you set up a fabulous wardrobe for your little people.

Purely 4 Kids brings together an amazing collection of  talented Australian designers all in one easy to navigate website; with top brands like Alex & Ant, Chalk n Cheese, Paper Wings, Willow & Finn, Huckleberry Lane, Master & Miss and Dash Baby, just to name a few. And gosh I want to shout all about it, they offer FREE DELIVERY on all orders Australia-wide making it so easy and affordable to shop from this fab boutique.

Purely 4 Kids are delighted to offer all KidStyleFile readers a HUGE 30% off storewide – *including* items on sale that have already been discounted by up to 50% off.  Simply enter the  code KSFMAY at checkout and the discount will be taken off the total of your order – and remember, all orders Australia-wide are delivered free of charge. This offer is valid until 11.59pm AEST on 7 June 2012, so hop to it. While you’re in store go ahead and like Purely 4 Kids on Facebook and sign up to their newsletter to stay in the loop.

Purely 4 Kids - Making Mammas Smile: Up to 50% Off Sale + EXTRA 30% Off For KSF Readers + FREE Shipping On Every Single Order

Discounted prices quoted below are only applicable with discount code KSFMAY while stocks last and until 11.59pm AEST on 7 June 2012.

one. Willow & Finn Black Leather Boots $139.95 less 30% = $97.95
two. Master and Miss Red Spot Dress $59.99 less 30% = $41.99
three. Master and Miss Teacup Dress $59.99 less 30% = $41.99
four. Mista TJ Bike V Neck Tee $44.95 less 30% = $31.45
five. Little Stitches Corduroy Dress $42.95 less 30% = $30.05
six. Alex & Ant Long Sleeve Tee with Purple Pony $36.00 less 30% = $25.20
seven. Willow & Finn Button Jersey Dress $89.95 less 30% = $62.95
eight. Alex & Ant Ballet Wrap $44.00 less 30% = $30.80 & Alex & Ant Tutu $29.95 less 30% = $20.95
nine. Chalk n Cheese Fully Lined Cashmere Coat $159 less 30% = $111.30
ten. Willow & Finn Limited Edition Trench Coat $159.95 less 30% = $111.95

P4K’s current portfolio of designers include: Alex & Ant, And Me Too, Billie Goat Soap, Bloss Dolls, Chalk N Cheese, Cradlejam, Dash Baby, Deluli, Eco Peko, Four In The Bed, Frankie Small, Gen’s Sock Friends, Gizzy & Poss, Good Apples, Huckleberry Lane, Kasiabear Designs, Lamb and Lamb, Lillie Bee, Lil Ludy, Little Bean Organics Little Bubble & Tree, Little Chillies, Little Miss J & Mista TJ, Little Party Paper People, Little Pink Tea Party, Little Stitches, Marshmallow Kidz, Master & Miss, Mini Mate Australia, Miss Poppitt, More4boys, Mumma’s Hugs, Nanny Kate Designs, Olli & Pop, Paper Wings, Paul and Paula Melbourne, Platypus Ausytralia, Possum & Banjo, Pipstars, Plum Collections, Rashoodz, Rosie Roo, Sienna & Sidney, The Letter M, Urchin, White Soda, Willow & Finn and Zacmac.

Purely4Kids deliver within Australia for FREE! Please see the delivery page for full information.